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Hotel marketing

The HolidayCheck Content Engagement Ad

With the Content Engagement Ad, we push the benefits of your hotel into the spotlight - in an innovative and attention-grabbing way
  • Hotel marketing
  • The HolidayCheck Content Engagement Ad
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A high visibility of your hotel on renowned websites and portals with high visit numbers is important for your success! 

With the new Content Engagement Ad, HolidayCheck supports you in your communication. Based on the existing hotel profile on our portal, an ad will be created for you free of charge that is displayed to potential guests for four weeks via various placements.

With no other online display ad do you have such a high degree of creative freedom: 

From attention-grabbing images to the ability to display a variety of information about your hotel such as benefits, special features, contact information as well as reputation data, everything is possible.  

With the help of picture galleries (general hotel information, room facilities, gastronomy, activities, special features of your hotel) you will be able to put your hotel in the limelight in an innovative way and invite your future guests to dream already while looking at the ad.  

We have summarized the most important reasons why you should definitely opt for Content Engagement Ad:  

Performance guarantee by HolidayCheck 

No billing by ad impressions, but by guaranteed number of engagements, i.e. unique users (individual users) who actively interact with the engagement ad. Thus, there is no wastage, as no costs are incurred if the ad is played out to a user who is not interested.  

Generates additional reach with the support of HolidayCheck  

The Engagement Ad makes your HolidayCheck hotel profile content accessible to a broader user base and generates more reach for your profile content. Leverage the trusted HolidayCheck brand.  

Free advertising   

The Engagement Ad is displayed on the direct inventory of the widest-reach websites in Germany until the guaranteed number of engagements, according to the booked package, is reached.   

Extensive content within the Engagement Ad with reputation data from HolidayCheck   

Unique, individually tailored advertising material with images, descriptions, maps and rating data from HolidayCheck, which does not exist in this form elsewhere on the market.  

Support for direct bookings  

Multiple links to the hotel website to give the user specific offer information there or to the hotel profile on HolidayCheck.  

High-quality, large-scale special format with guaranteed visibility  

Visibility far above the market standard: 70% of the ads are guaranteed to be visible for at least 45 seconds (!).   

Transparent and comprehensive reporting   

All important key figures on a weekly basis and after the end of the campaign. 

No creation costs   

Free creation and production of the advertising material. 

 

The right package for every budget  

We guarantee a number of unique users who use the advertising material to find out about your company, services and offers. Your advertising medium is played out on all end devices, i.e. desktop, smartphone and tablet.   

We take the risk for you: you only pay when a user actively engages with your engagement ad. If the ad is played out to a user who is not interested, there are no costs for you either.   

The unit price per unique user is 1,99€. Included are:  

  • Creation of advertising material  
  • Placement on the websites with the widest reach in Germany  
  • Unlimited advertising to potential customers, until the guaranteed number of users who actively interact with your advertising material is reached. 
  • No additional and usually expensive targeting necessary - the guaranteed interaction with the engagement ad is the targeting 

Would you like to book your personal package or do you still have a question about the Content Engagement Ad? The HolidayCheck Sales Team is always happy to help and answer any questions you may have about your individual advertising medium, as well as its booking and setup.

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Stefan Velte

Written by

Stefan Velte - Head of Sales

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